Florentijn Hofman created quite an impact in this side of the planet with his 26-metre-high yellow rubber duck, the largest in the world and a great example of the creativity from the Dutch artist. The impressive rubber duck travelled the world in many different cities from Auckland and São Paulo to Hong Kong and Osaka, among others, and the latest rumours point that it may travel to Macau around April. During his busy schedule the artist was able to take some time to answer Magazine & More’s questions, talking about his influences, projects and challenges for the future.
M&M: The rubber duck got a lot of attention around the world. What were the biggest challenges when doing this project?
Florentijn Hofman: There were not really technical challenges, although weather is always an important factor to handle. I think the biggest challenge was crowd control, I wanted everyone to have time and space to connect with the work. But due to its popularity, that was almost impossible during daytime. Luckily people are creative and found ways of getting what they want from the project, some people stayed all night to obtain connection with the duck and take pictures as they hoped for.
M&M: What kind of feedback did you receive about it?
Florentijn Hofman: Nothing but joy, it was great to see Hong Kong and Victoria Harbour change for a while into this global bathtub. See how art can change and distract a city for a moment, the power of art in a public space!
M&M: Any funny stories that you would like to share with our readers regarding any of the art projects you performed?
Florentijn Hofman: In Taipei, there was such a traffic jam for the opening of the land art show where my Moon rabbit was exposed that I had to get out of our car and taken by a policeman on his motorcycle to bring me to the opening ceremony, which I was otherwise too late for. The popularity of that work was also so big that people from all over Taiwan and China travelled to see it with their own eyes. I think that it’s the best compliment you can have when you are working as an artist in a public space.