A Magic World Operating on Theme Park Velocity 邀你來玩新濠主題公園魔法世界！
“The House of Magic” is the latest new craze in Macau, operating in Studio City by the hand of Franz Harary. Forget all the card tricks, turtledoves or rabbits coming out of a hat, this world-class magician is considered the pioneer of magic on a grand scale, and had the opportunity to produce his own sandbox right here in Macau.
“It’s a place I was able to create to showcase the best magicians and illusionists on the planet. It was designed by a magician, for magicians, and it was created in such a way that it takes you on a kind of a magical journey throughout the world, throughout history, showing you all of the different incarnations of magic and illusion”, said Harary during an exclusive interview with Magazine & More.
This one-of-a-kind multi-theater attraction accommodates magic acts performed by leading magicians from around the world and it was designed by Harary himself. “The biggest challenge was not magic, it was probably my own personal limitations. I’m a music student, that's my degree and what I know. In retrospect, I should have studied engineering, computer sciences and psychology because those are the three crafts that I use the most”, he said. For this creation, the magician uses a great deal of LED lights, which is something “new in magic” and also surprising because it’s not something very common in magic shows. “Magicians are afraid to have lights behind them, they want nice black curtains so they can hide their magnets and everything else. But LED is where we are today, so I wanted to use it, embrace it, but that meant inventing all new illusions specifically for ‘The House of Magic’”.
Life changed by a magic set
Franz Harary was just a teenager when he started getting into magic, an adventure that began at his 13th anniversary. “I got a magic set for my birthday and I was blown away by the idea that, as a little kid, I could suddenly do something that my parents and teachers could not. That is very empowering. Very quickly I started to become fascinated not on how these tricks work, but why they work, the psychology to it all”, he said.
As far as his career goes, Harary started as an illusion designer for pop concerts, including artists like Michael Jackson, Madonna, Justin Timberlake and Usher. After doing a lot of production design and effects, the artists had the idea to create a space, “almost a theme park”, that would be “all about magic”. A few years later he got a call that led to the creation of “The House of Magic”. “I came to Macau and met Lawrence Ho, he had seen a bunch of things I had done for MTV and took a chance basically. They didn't have room for a theme park, but they did have this space, so I said to create a magic world that operates on theme park velocity but uses a fraction of the space”.
他的事業發展至今，Harary開始以夢幻場景設計師的身份參與流行音樂會的創作，合作對象包括Michael Jackson，麥當娜，Justin Timberlake和Usher。做了多場場景和特效設計後，這些藝術家對空間設計有了概念，就是“幾乎是創造一個主題公園”，並是用魔術的方式。幾年後Harary接到一個電話，便有了「魔幻間」的創造機會。“我來到澳門，見到了何猷龍先生，他看到我為MTV的創作，便想著碰一碰運氣試一下。他們沒有創造主題公園的空間，但他們卻可以提供這個地方，所以我建議在新濠天地基礎上創造一個魔術世界，但只是使用一部分空間。”
Performing in Macau, however, is not an easy task, according to the magician, especially because the audience experiences so many things in this corner of the world. “The people of this region are being exposed to so much and so quickly that it has been becoming almost impossible to impress them. I am dealing with a very educated audience, but also I’m dealing with the attention span of a four year old because they see so much that they get bored very quickly. Here, more than anywhere, I need to keep hitting them over the head”.
Already operating for a few months, “The House of Magic” keeps trying to reinvent itself with new magicians coming and changing the line-up. Couple Kalin and Jinger, together with Raymond Crowe, are the artists currently performing in the same venue.
「魔幻間」已經對外開放幾個月了，在這個期間持續引入新的魔術師和更新表演節目。Couple Kalin，Jinger,和Raymond Crowe就是新加入的魔術師，他們在同一場地表演。
Entertainment for the whole family
“The House of Magic” is probably the biggest attraction in Studio City, but it’s certainly not the only one. In terms of entertainment there is still a lot more to offer, and there are other events that stand out.
The Golden Reel is certainly one of the most impressive ones, which can be seen from afar. It’s the world’s first and Asia’s highest eight-figure Ferris wheel, raising 130 meters high, offering an amazing view of Macau.
“Batman Dark Flight” is another very popular attraction, especially for comic book fans. Originating from a collaboration between Warner Bros. and DC Entertainment, this experience is the world’s first flight simulation ride based on Batman. Described as a “flying theater” 4D motion ride, the “Batman Dark Flight” will offer a thrilling experience for about 15 minutes per ride based on the superhero’s storyline.
The younger crowd can collect happy moments in the Warner Bros. Fun Zone, a 40,000 square-foot play center packed with rides and interactive experiences themed around characters from Warner Bros.’ DC Comics, Hanna-Barbera Productions and Looney Tunes entertainment franchises.
Text: Pedro Santos
Photos: Pedro Santos & Studio City